Sales and Marketing Director

Full Time
Carson City, NV 89703
Posted Today
Job description

Sierra Place Senior Living is committed to the quality of life around us, as individuals and as a company. You’ll find that we’re different as our focus is to create a culture of wellness and purposeful living for both residents and associates alike. This is why our motto is:

The Difference Between Living and Living Well

As an organization, the safety and well-being of our residents and associates are our highest priority. We encourage those who are fully vaccinated for COVD-19 to apply.

Sierra Place Senior Living (assisted living) provides care for residents and their families all over the region, including Gardnerville, Incline Village, Minden, Reno, South Lake Tahoe, Tahoe City and Truckee. We invite you to learn more about us and meet our team at:

www.sierraplaceofcarsoncity.com/about/meet-our-team

As the Director of Sales and Marketing, you’re in charge of sales and marketing, which means you’re the first impression for most families, and it’s up to you to market Cascade’s level of hospitality and what sets us apart as a senior living provider.

What Director of Sales and Marketing does for Sierra Place Senior Living:

  • Promote the mission, values, and beliefs of Cascade Living Group
  • Lead the Sales and Marketing process to meet or exceed occupancy and revenue targets
  • Market outside the community in a variety of ways to attract potential residents and their families to come in and tour
  • Achieve the necessary number of leads by following up on all inquiries and staying in constant contact with warm leads
  • Manage multiple priorities simultaneously
  • Conduct tours for prospects while on-site at the community
  • Develop relationships and create professional referrals with various contacts, including social workers, case managers, physicians, nurses, therapists, managers, administrators, and religious leaders.
  • Organizes targeted special events every month
  • Conducts extensive competitor analysis and tours competitor communities regularly
  • Promote the mission, values, and beliefs of Cascade Living Group

What Cascade Living and Sierra Place look for in our Sales and Marketing Director

  • Compassionate individuals who will represent our community in a positive and professional manner
  • Someone with at least two years experience in Sales and Marketing, ideally in the healthcare industry
  • Valid driver’s license and reliable transportation
  • Driven to achieve occupancy success by hitting monthly and quarterly move-in goals
  • Effective communicator who connects with staff, residents, and their families
  • Excellent written and verbal communication skills and the ability to facilitate small-group presentations
  • Have in-depth knowledge of competitors and community sources
  • Innovative thinker who brings new ideas to the table
  • Flexible schedule, including working weekends
  • Ownership attitude who can stay focused despite interruptions throughout the day
  • Computer proficiency with the Microsoft Office suite as well as the ability to learn new applications
  • Ability to work flexible hours to include evenings and weekends

Below are some of the CLG benefit offerings:

  • Competitive wages
  • Career Pathways
  • Health Insurance (for those eligible)
  • Voluntary benefits (Disability, Accident, Life)
  • 401K
  • Payroll advances on earned wages
  • Perks at Work Discount Program
  • Generous Paid Time Off
  • Education Assistance
As an inclusive workplace, everyone is welcomed at Cascade Living. We are an equal opportunity employer and consider qualified applicants for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, or protected veteran status. All offers of employment are conditioned on passing a background check.

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